Facial Toning: Face Building vs Face Yoga

Going to the gym has become part of our life the need and benefits of which many of us do not even question. However, when was the last time you toned the 57 (or so) muscles of face and neck?


What is facial toning?

Facial toning is a type of cosmetic procedure / tool which aims to alter facial contours by means of increasing muscle tone and facial volume in order to achieve facial rejuvenation and reduce wrinkle formation, expression marks and sagging skin.

Once you consider human anatomy (bone – muscle – skin structure as described in Ageing mosaic: The BIG Picture of Intrinsic Facial Ageing), toning of the muscles becomes essential for skin support and youthful appeal.


Benefits of facial toning:

  1. Natural and inexpensive alternative to cosmetic surgery and over the counter products
  2. Stimulation of collagen production
  3. Increased blood and oxygen flow as well as extra circulation to the delicate skin
  4. Slower ageing process


How does it work?

There are numerous sources, techniques and examples of facial exercises available on the market. They all go by different name and present you with very convincing information. Following is the information I found as I am currently exploring this sctructural and mechanical aspect of beauty.

Sanford Bennett is usually cited as the inventor of facial toning following his practical and literary work “Exercises in Bed”. In an effort to turn back the clock, he developed a series of exercises for the face as well as the body that were meant to be done prior to leaving the bed in the morning. The book was published in 1907 and is still available for purchase today. Mr. Bennett has certainly had many followers including Senta Maria Runge who is credited with originating modern face exercise perspective. According to my research, currently there are two major approaches to face toning:

Face Building / Face Fitness Face Yoga
Popularized by Carole Maggio / Patricia Goroway Fumiko Takatsu
Brief summary Addresses hypotension of facial muscles


Addresses hypertension of major facial muscles (neck, forehead, jaw) thus activating weak facial muscles


Reasoning Face Building believes that our face deforms due to weak muscles (hypotension) which is why muscles have to be built.

Face Building equates facial muscles to body muscles and so uses fitness concepts in development of face exercises. In other words, if you can exercise your glute muscles to build JLo looking derriere, then you should exercise your facial muscles to build your face


Overall facial balance is disturbed by the hypertension of muscles in some areas (usually neck, forehead and jaw). This hypertension causes other muscles to be inactive (hypotension) which makes them weak and prone to sagging.


As such, face yoga suggests relaxing muscles that are tense first. This will restore the balance by activating weak facial muscles and returning all muscles in their rightful place on the face. Essentially, Face Yoga works to tone some muscles and relax other muscles


Pro’s –          Toned facial muscles


–          Toned muscles
Con’s –          Loss of subcutaneous fat due to heavy exercising

–          Some wrinkles might deepen due to hypertension of muscles

–          Muscular looking face

Face Building suggests growing facial muscles as a replacement for subcutaneous fat which supports our skin during our youth but decreases with age. This replacement is supposed to make the face look fuller but also more muscular



If you would like to give face toning a try, you should choose the school of though you identify with and research respective techniques. It is said that you should be able to see the results after about 4 weeks given that you perform exercises daily. With that in mind, please be aware that:

  • Muscles in the body work as a system and no particular muscle can be toned/ relaxed in absolute isolation. As such, do not do patchy work but rather use systematic approach when working with your facial muscles
  • Health, strength and proper alignment of your spine affect the state of your facial skin and muscle tone. As I mentioned in one of the previous posts, I personally used to do and plan on resuming back exercises as suggested by Dr. Toshiki Fukutsudzi.
  • Any time we make facial expression, it causes movement in the underlying facial muscles, which will eventually make a groove perpendicular to the movement. Your unique pattern of facial expression lines predicts your pattern of future persistent wrinkles. If you are curious about how your energetic state and emotional predisposition can affect your posture and facial expressions, you can read Feng Shui in Skin Care .


Thank for reading,

1 thought on “Facial Toning: Face Building vs Face Yoga”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s